Working with Baldwin means working with one of the select agencies specializing in using the cutting-edge Hyvä storefront technology.
What is Hyvä?
The Hyvä Theme is the frontend theme for Magento — the best Open Source eCommerce system (if you ask the Baldwin team).
But Hyvä is a lot more. It is also a toolset, an extension ecosystem, and a supporting community.
Less code, more joy
Hyvä Theme is a sane alternative for headless/PWA solutions. Say goodbye to complexity and hello to simplicity with streamlined PHP templating. A standard Magento theme loads over 200 JS/CSS resources (1,5 megabytes. Hyvä loads only 2 JS/CSS resources (0,2 megabytes)!
What’s one of the Hyvä Theme’s promises? A cleaner, more efficient workflow without RequireJS, Knockout, or UIComponents.
Redefined web performance
By reducing the amount of code sent to users, the loading times are optimized significantly. With Hyvä, achieving a perfect 100/100 score in Google PageSpeed and meeting Core Web Vitals across all metrics is standard. What seemed unattainable with Luma and challenging with PWAs or SPAs is now easily achievable with Hyvä. While maintaining high performance requires effort, Hyvä makes it achievable, enabling perfect scores.
Enhanced performance translates to superior user experiences, increased conversion rates, and improved SEO rankings.
Accelerated time to market
Estimating project timelines can be tricky, especially with evolving techniques. Hyvä, based on Magento’s PHP framework, is easily adopted by existing Magento developers. Hyvä reports saving 30 to 50% on average build time compared to Luma Theme or PWA solutions. This translates to significant time and cost savings, accelerating the time to market.
Hyvä isn’t aiming to spark a revolution or ride the wave of hype. Rather, it represents what many wished Magento had initially crafted – a frontend akin to what Luma could have evolved into. It serves as a viable alternative to headless PWAs for those who prefer to avoid the JavaScript-centric web approach.
While we harbor no animosity towards headless SPA PWAs, we’re not fervently advocating for them either. We recognize that PWAs aren’t the ultimate solution for all e-commerce needs. Our allegiance lies with the e-commerce and PHP areas, and we believe that headless PWAs shouldn’t automatically be the default choice for constructing online stores.
We are early adopters
We’re such strong believers in this solution. Baldwin is the first agency in Belgium to adopt Hyvä. Our own product “Lochting” runs more than 200 shops in Hyva. Furthermore, more and more Baldwin clients are transitioning towards the Hyvä Theme.
